Category Archives: Lesson resources

Lesson Resources – Greenwashing

This episode focuses on two sites, Greenerchoices.org (a Consumer Reports site), and Sins Of Greenwashing (which belongs to an “environmental marketing firm” — you tell us where they stand on this topic). The former is great for research; the latter has some interactive content.
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Lesson Resources – House Party

While this episode explores the possibilities of how “house party”-style advertising campaigns could be disrupted, it doesn’t go into too much depth on what these sites are. Check out HouseParty or SheSpeaks for a closer look at agencies and companies using these strategies. Which kinds of companies seem most interested in marketing this way? Who do they think their audiences are?
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Lesson Resources – Secondary Sexual Characteristics

Many people tell us they don’t really remember what a “secondary sexual characteristic” is, which makes this a little hard to understand. That link should refresh your students’ memories.

This is a good time to mention the Media Education Foundation, which also has great, longer-form, more serious videos about many of the topics we cover. If you’re talking about representation of women in the media, representation of men in the media, or gender codes in general, they’ve got videos for you.

Keep in mind that because this episode spoofs a sex education video, if you have high school students or younger, you may find it necessary to get permission slips if you plan on screening this episode.